News
Vamousse® head lice products coming to Sainsbury's and Tesco in the UK
27 August 2014
TyraTech, Inc. (AIM: TYR and TYRU), a life sciences company focusing on nature-derived insect and parasite control products, is pleased to announce that it has secured product listings for its Vamousse head lice product range, including its Vamousse Treatment mousse and Vamousse Protection shampoo, in Sainsbury's and Tesco stores in the UK. These listings are in addition to those previously announced in respect of Superdrug and Boots and it is anticipated that the first products will appear in UK stores in September.
A UK wide advertising campaign for the Vamousse product line will support the UK expansion. The campaign has been launched to coincide with beginning of the new school year.
In the USA, Vamousse is stocked in over 4000 Walmart stores and is available through online retailers Walmart.com, Amazon.com, drugstore.com, and Walgreens.com. Additionally, the products are now available through extended distribution through one of the major pharmaceutical distributors, McKesson, as well as with independent pharmacy retailers, including Rochester Drug, Lewis Drug and Bartell Drug.
Bruno Jactel, Chief Executive Officer, said: "We are very pleased to have secured, in a short period of time and ahead of the lice season, the inclusion of our Vamousse product range in a number of the major distributors in the pharmacy, health and beauty, and grocery distribution channels in the UK market. In addition, we are extending our distribution network in the USA on-line and through a network of independent pharmacies."
For further information please contact:
| TyraTech Inc. Alan Reade, Non-Executive Chairman Bruno Jactel, Chief Executive Officer |
Tel: +44 7841978709 Tel: +1 919 415 4340 |
| SPARK Advisory Partners Limited, Nominated Adviser Matt Davis / Mark Brady |
Tel: +44203 368 3552 Tel: +44203 368 3551 |
| Allenby Capital Limited , Joint Broker Chris Crawford |
Tel: +44 20 3328 5656 |
| Whitman Howard Limited, Joint Broker Ranald Mc-Gregor Smith / Niall Devins |
Tel: +44 20 7087 4555 |
| Walbrook, Financial PR and IR Bob Huxford /Guy McDougall |
Tel: +44 20 7933 8792 |
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